Project Background
Shimao Plaza was built in 2006, including retail, hotel, and office spaces, and was a fashion benchmark in Shanghai at that time. The building is located at the end of the famous Nanjing East Road shopping street in Shanghai, overlooking the excellent landscape of the People's Factory.
Lighting strategy
1. Business atmosphere and lighting environment
High color track spotlights are used in the entrance and showcase areas to highlight the texture of the products; Low glare tube lights are embedded in public transportation lines to enhance comfort and guidance.
2. Landscape interactive light language
By using light control technology, some lights are directed towards the direction of People's Square, creating a visual dialogue between the building and the urban landscape, and enhancing the public nature of the place.
Technical Highlights
Customize optical lenses to achieve precise control of light efficiency and avoid light pollution
Intelligent dimming system for time-sharing control scenarios, balancing holiday mode and daily energy saving
Integrated design of lighting fixtures and building curtain walls
Revitalize Value
Light and shadow reshape the sense of the times in architecture and enhance the image of commercial brands
Dynamic scene mode adapts to different time periods of passenger flow, activating nighttime economy
Shining with light is not just about illumination. We keep classic landmarks as the focal point of the city.